Why Weight-Loss Challenges Work
A recent study looked at the effectiveness of four different “brand” diets (Atkins, Ornish, Weight Watchers, and Zone Diets). The diets produced only “modest” average weight loss of about 6.4 lbs and found no statistically significant difference in weight loss for the four different diets. Participants paid hundreds of dollars for these plans and most gained back lost weight within just six months.
However, add a wellness coach and the monetary reward and group support offered by a weight loss challenge, and diet results improve dramatically. What's more, keep the support group going and participants will keep the weight off long-term.
Our program begins by helping you run your own weight loss challenges using our online tools and training. Then, helps you turn challenge participants into repeat buyers giving you recurring income month after month.